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Advertising Information for New Homeowner Publications

We are direct-mailed to at least 5,000 new homeowners in a target area. We give the new homeowner a free subscription to our paper and fill it with interesting, important, or entertaining information that is geared to newcomers.

New homeowners love to receive our new homeowner publications! We hear from happy readers every day!

Quotes of Note What Services & Products do new homeowners want?
Why advertise? Why reach new homeowners?
Why advertise with us versus a shopper? Why advertise with us versus a local paper?
Why advertise with us versus other new homeowner services? Why should restaurants advertise with us?
How do I create a PDF of my advertisement?

The new homeowner market is ideal: high income, excellent credit, great consumers of all goods (especially home-related stuff like furniture, carpeting, drapes, appliances, landscaping services, etc.) and, most importantly, no set buying or shopping patterns. This means the new homeowner does not have a favorite hardware store, dentist, restaurant, gift shop, or any of the goods or services they will need over the next several years.

How do we reach this market effectively? The answer is through repetition and good editorial. By giving out free subscriptions, we reach virtually every new homeowner household in an area. Our advertising rates are the best part: only pennies per household! We offer an efficient, cost-effective method of helping businesses target one of their best markets: new homeowners. And with about 50% of the paper used for editorial, we give something of value to the new homeowner....something they will read and enjoy all month!

For more information, please contact Amanda Scribner at Amanda@TheHomesteader.com or call Amanda at
(800) 941-9907 x12

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